Introducing MaX

January 5, 2021

MaX, Engel & Völkers proprietary business intelligence platform, is like a personal marketing strategist for our real estate advisors. It assists advisors in marketing themselves and their individual listings with the greatest influence in their respective markets. 

MaX analyzes both external and proprietary data points, such as geography, target clientele, and current listings to deliver each Engel & Völkers Americas advisor with a customized marketing plan to best reach and influence their ideal clients when they are searching for a real estate professional to represent them when buying or selling a home. Furthermore MaX is also able to deliver unique intelligence for marketing any property in the Americas so that advisors can build a powerful marketing strategy for any listing to ensure maximum influence among prospective buyers. With the ability to generate more than a billion unique marketing strategies, MaX delivers the optimal one for every advisor, and each listing.

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